WHAT ARE YOU REALLY SAYING TO YOUR BUYER?
Your Brand is Essential
Your biggest problem may not be not selling books. It could be that your buyer doesn't know how your book is going to help them! Further, they aren't able to connect YOU with their SOLUTION. This happens when authors are not clear with their messaging. Getting clear on your message starts with branding, goes through marketing and ends with increased sales.
DO YOU KNOW WHO YOU'RE TALKING TO?
The barrier of language will stop any relationship from growing. The same concept applies to selling books. It is imperative that you know what the language is and how to speak the language of your target audience. In an interactive workshop, you'll get a crystal clear view of who you need to be talking to and what language to use to engage them.